Back to All Events

Best Of The British Arrows (free)

  • Union South Marquee Theater 1308 West Dayton Street Madison, WI, 53715 United States (map)
jeff_goldblum_spare_the_act.jpg


Though it happens in spring, the Wisconsin Film Festival already has something close to a year-round presence on Madison's screens—WFF programmers also curate UW Cinematheque and other film events, like the Madison Museum of Contemporary Art's Spotlight Cinema series. Still, the festival is branching out a little more with a new monthly series of screenings at the Marquee, Tuesday Night Movie Club, which will draw on audience favorites from past festivals. The annual Best Of The British Arrows, a compilation of award-winning TV ads from the UK, has popped up in several Wisconsin Film Festivals, so Tuesday Night Movie Club will kick off with the 2016 edition. European TV ad-makers sometimes get away with weird or risqué stuff that wouldn't wash in the States, and some of the selections are heart-wrenching PSAs. But in general, it's a good break from the beaten-to-death absurdism that currently dominates American TV ads. —Scott Gordon